After Steve Jobs
was dismissed from Apple
in the early 1990s, he turned his attention to a little‐known graphics company he owned called Pixar
. One day, out of the blue, Jobs called Lawrence Levy, a Harvard‐trained lawyer and executive to whom he had never spoken before. He hoped to persuade Levy to help him pull Pixar back from the brink of failure.
To Pixar and Beyond is the extraordinary story of what happened next: how Jobs and Levy concocted and pulled off a highly improbable plan that transformed Pixar into one of Hollywood’s greatest success stories. Levy offers a masterful, firsthand account of:
how Pixar rose from humble beginnings
what it was like to work so closely with Jobs
how Pixar’s story offers profound lessons that can apply to many aspects of our lives
About the author
Lawrence Levy is a former Silicon Valley attorney and business executive who was personally recruited by Steve Jobs in 1994 as CFO and member of the Office of the President of Pixar Animation Studios
. Levy was responsible for Pixar’s business strategy and IPO and guided Pixar’s transformation from a money-losing graphics company into a multibillion-dollar entertainment studio.
After Steve Jobs
was dismissed from Apple
in the early 1990s, he turned his attention to a little‐known graphics company he owned called Pixar
. One day, out of the blue, Jobs called Lawrence Levy, a Harvard‐trained lawyer and executive to whom he had never spoken before. He hoped to persuade Levy to help him pull Pixar back from the brink of failure.
To Pixar and Beyond is the extraordinary story of what happened next: how Jobs and Levy concocted and pulled off a highly improbable plan that transformed Pixar into one of Hollywood’s greatest success stories. Levy offers a masterful, firsthand account of:
how Pixar rose from humble beginnings
what it was like to work so closely with Jobs
how Pixar’s story offers profound lessons that can apply to many aspects of our lives
About the author
Lawrence Levy is a former Silicon Valley attorney and business executive who was personally recruited by Steve Jobs in 1994 as CFO and member of the Office of the President of Pixar Animation Studios
. Levy was responsible for Pixar’s business strategy and IPO and guided Pixar’s transformation from a money-losing graphics company into a multibillion-dollar entertainment studio.